Redbox and Lionsgate Home Entertainment Announce New Day-And-Date Agreement
Redbox, America’s leading destination for new-release movie and video game rentals at a great value, and global content leader Lionsgate (NYSE: LGF.A, LGF.B) have signed a new agreement making Lionsgate content available at Redbox® kiosks the same day as retail sell-through dates.
“Lionsgate has consistently shared our commitment to making content accessible to consumers,” said Galen Smith, CEO of Redbox. “Thanks to our prolific footprint, and value proposition, Redbox makes new-release content more accessible to millions of consumers nationwide.”
“Redbox is a longstanding and valued partner,” said Lionsgate President of Home Entertainment Ron Schwartz. “We are pleased to extend our relationship with them and remain committed to delivering a broad portfolio of premium content across an ever-expanding array of linear and digital platforms.”
By the end of 2017, Redbox will have more than 41,500 kiosks nationwide, due to a robust national expansion of 1,500 net new kiosks this year, with even more planned in 2018.
With more than 5 billion rentals to date, Redbox is America’s leading destination for affordable new-release movie and video game rentals. Redbox offers DVD, Blu-ray Disc® and video-game rentals through the nation’s largest network of more than 40,000 conveniently located, self-service entertainment kiosks. For more information, visit www.redbox.com.
The first major new studio in decades, Lionsgate is a global content platform whose films, television series, digital products and linear and over the top platforms reach next generation audiences around the world. In addition to its filmed entertainment leadership, Lionsgate content drives a growing presence in interactive and location based entertainment, gaming, virtual reality and other new entertainment technologies. Lionsgate’s content initiatives are backed by a 16,000 title film and television library and delivered through a global licensing infrastructure. The Lionsgate brand is synonymous with original, daring and ground breaking content created with special emphasis on the evolving patterns and diverse composition of the Company’s worldwide consumer base.